A high-impact engagement designed to turn your best ideas into a scalable, sellable products or a full offer suite. Together, we shape the offer, structure the delivery, and map the evergreen content and sales strategy to support it.

You walk away with a complete product blueprint and go-to-market plan—ready for your team (or one of my vetted partners) to build.

What You Get

• Core product strategy + value ladder mapping

• Offer structure, pricing, and positioning

• Sales narrative + evergreen funnel strategy

• Content planning + implementation briefs for your team

Best For

• Founders with too many ideas and no scalable offer

• Creators shifting from 1:1 work to evergreen revenue

• Leaders sitting on years of IP with no system around it

You’re already selling digital products—but the backend is messy, your team is maxed, and your launches feel like chaos. This retainer gives you a strategic partner to keep your content, offers, and systems aligned and working.

Think of it as your contracted Product + Content Lead—no full-time hire required.

What You Get

• 2–4 strategy sessions/month

• Quarterly content + campaign planning

• Offer refinement + product ecosystem mapping

• Funnel structure (launch, nurture, evergreen)

• Weekly async reviews (content, assets, outlines)

Best For

• Founders with 1–3 digital offers but no clear system

• Teams who create content consistently but lack strategic oversight

• Product-led businesses that want long-term structure, not short-term noise

*3-Month Minimum

Have a course, toolkit, or idea stuck in your Notes app? I’ll help you shape it into a sellable product—with clear positioning, structure, and the content plan to bring it to life.

You leave with everything your team or freelancer needs to build and launch it.

What You Get

• Offer strategy + product structure

• Naming, messaging, and delivery flow

• Core content outline (modules, assets, etc.)

• Launch or evergreen content plan

• Implementation brief for your builder or team

Best For

• Creators launching a course, kit, or workshop

• Service pros building their first passive product

• Founders who want to test an idea before scaling it

A strategic final pass on your product—after your team’s first draft, before it launches.

I’ll walk through the product experience (course, toolkit, funnel, etc.) and give detailed feedback on:

• Offer clarity and content flow

• Messaging alignment with your strategy

• User experience and conversion path

• Gaps, inconsistencies, or missed opportunities

• A clear punch list of what to refine or improve